Yesterday, Kyle and I visited the sold out Museum of Ice Cream in Manhattan's Meatpacking District. We had been anticipating our visit for weeks, having purchased tickets before the museum was even open! Since there's little hope of visiting without a pre-purchased ticket, I'm sharing all of the details with you here.
Here's the scoop on the MOIC, according to their site:
The Museum of Ice Cream is curated by a collective of ice cream obsessed designers, artists, and friends.
Museum of Ice Cream interactive highlights include a swimmable rainbow ‘sprinkle’ pool, edible balloons, an immersive chocolate room and a collaborative massive ice cream sundae. Guests will swing on an ice cream sandwich made for two, seesaw on an ice cream scooper and find their match/favorite flavor on a custom app in Tinder Land. Visitors will indulge in an exclusive, one-of-a-kind ice cream tasting created by food futurist and overall rad scientist Dr. Irwin Adam, founder of Future Food Studio. Visual designs from renowned NYC artists will serve as the cherry on top of this modern, whimsical urban ice cream playground.
Scoop of the Week, presented by Museum of Ice Cream, features an ice cream creation by one of the city’s most beloved arbiters of cool treats, including Blue Marble with Kellog's, Black Tap, McConnell's Fine Ice Creams with Maman and Chinatown Ice Cream Factory.
And now, details of our experience...
The museum is meant to be tackled in as little as twenty minutes, and our ticket time was 11 am. We arrived to find a line out front, but the wait time was eased with the distribution of candy while we waited.
Inside the front door was some awesome ice cream themed art, and an iPad photo booth, linked to the app PHHHOTO.
Upon walking in the door, we received a scoop of Taro Root ice cream from the week 's sponsor, The Original Chinatown Ice Cream Factory, garnished with a white chocolate Pocky stick.
With ice cream in-hand, we moved into the first room, which focuses on the history of the ice cream cone. There was a station set up with edible helium balloons being blown from some sticky substance (corn syrup?) and attached to pink and white straws.
We were instructed to avoid touching the balloon with anything except our lips as we inhaled the helium to change our voices. One of us followed the instructions, while the other managed to get the balloon all over his hand (I'll let you guess on that one), but the good news is that we were both able to snap photos of the process.
The next portion of the tour involved the formation of groups, designed to usher us through the exhibits expediently and in an organized fashion. Our group huddled around our docent, who spoke about the next exhibit, which was all about the scoop.
Apparently, the museum is seeking to create the largest collective sundae, so each member of our group was tasked with scooping a scoop of pink 'ice cream' (spoiler alert: this appeared to be Play Doh) and adding it to a huge, gold ice cream bowl.
Next, we were led into the chocolate room (chocolate was the original ice cream flavor, after all). A large screen displayed the image of flowing chocolate (inspired by Willy Wonka and the Chocolate Factory, no doubt), and we were treated to Dove chocolates. The highlight of this space was the absolutely delicious smell of dark chocolate wafting though the air.
Next, when it was our group's turn, we were led into the room containing the much-anticipated sprinkle pool. If you've checked out the MOIC's Insta, you're no doubt seen the pics of this pool, and it is just as cool in person.
Instead of actual sprinkles, the 3-foot deep pool contains colorful plastic replicas, which was especially confusing to the sole child in our group who was attempting to eat them.
I'll be honest and admit that the sprinkle pool was definitely the feature that Kyle and I were most excited about because of the enormous Instagram potential. While the picture possibilities were epic, the actuality of ten humans trying to snap pics in a sprinkle pool did not leave a lot of room to capture the perfect shot.
Kyle and I were actually very naughty and hung around much longer that we were supposed to just to grab a pic. Oh, the things we do for Instagram!
In the final space, we were encouraged to dissolve a small, pink candy on our tongues. The candy was a Miracle Berry Tablet, which has the magical ability to make sour things sweet.
To test it out, we were offered a gorgeous pink and white soft-serve cone from the mechanized holders on the wall that mysteriously presented fresh servings. The cone was topped with a slice of lemon, which tasted sweet and not sour (thanks to the tablet).
Funny enough, it took some time for the effects of the Miracle Berry Tablet to subside; at lunch after our visit, Kyle's sparkling water tasted like sugar water, which we attribute to the carbonic acid reacting with the tablet. If you're curious to try this at home (or freak someone out at home), the tricky tablets are available on their site's store.
While enjoying our cones, we were treated to more ice cream themed art. There was an area at the very end with a scoop teeter-totter, ice cream sandwich swing, and sprinkle wall, but it was packed, so we took our cones outside in the sun.
We weren't able to snap all of the photos we would have loved to have shown you all. Next time, we're hoping to be able to attend the blogger opening (we weren't able to attend this year), so that we can get you the tastiest sneak peek.
All in all, the museum was awesome! If it returns next year, I'd highly encourage you to grab an early ticket.
And just like ice cream, if you don't get it fast, it's gone.